T-Mobile myTouch 4G Launches Tommorrow, T-Mobile Begins Going After AT&T and iPhone 4 Today
Remember that new myTouch 4G T-Mobile announced a couple of weeks ago? You know, that awesome looking phone with access to T-Mobile’s new high-speed HSPA+ 3G (or as T-Mobile calls it, 4G) network and packs a speedy 1 GHZ Snapdragon processor, Android 2.2 and a 5 megapixel back camera as well as a second front one for video chat? Well, it’s coming out tomorrow, November 3rd, and can be yours for $199 with a new 2 year contract and data plan (which now starts at a solid $10 a month for T-Mobile’s new 200 MB plan– $5 cheaper than AT&T’s comparable data plan and is very good if you plan on just browsing the web, updating your Facebook, or checking your email and don’t plan on watching a lot of YouTube over 3G– or $30 a month for the traditional unlimited data plan). This is great news in it of itself for all you T-Mobile users looking for an awesome new phone, but that’s not all T-Mobile’s got planned with the launch of this hot new phone. Yeah, like Verizon and the first Motorola Droid last year, T-Mobile is pulling out all the stops and going all in to go after AT&T, Apple and the iPhone 4.
Remember when the first Motorola Droid was announced for Verizon last year, when during the ALCS playoffs Verizon and Motorola launched their “Droid Does” iPhone-dissing ad campaign? Well, tonight looks to be the start of T-Mobile’s version of said ads (albeit, parodying the famous Apple “I’m a Mac” ads), starting with their new “Piggyback” ad (which you can see in the YouTube video we’ve embedded above) that makes fun of the AT&T network and the iPhone 4’s lack of ability to FaceTime over 3G all the while touting the myTouch 4G and it’s ability to video chat on T-Mobile’s new, super-fast 3G (its 4G like in terms of speeds, which is why T-Mobile calls it 4G even though it’s technically not “4G” like Sprint’s current WiMAX and Verizon and AT&T’s upcoming LTE networks. It also covers most of the country– about 200 million Americans by the end of year– which is why T-Mobile says it’s also the largest 4G network) network as well as WiFi.
This type of anti-iPhone campaign worked extremely well for Verizon (and Motorola and Google for that matter, as now everyone knows what the Droid and Android are), but we wanna know your thoughts on it– do you think this type of ad will make you want to go to T-Mobile and get this new myTouch 4G, or were the initial Droid ads a “different story” because it was for a larger carrier like Verizon? Let us know your thoughts in the comments.
Posted on November 2, 2010, in Cell Phones and tagged ads, Android, Apple, att, droid, htc, iphone 4, mytouch, mytouch 4g, mytouch 4g ads, t-mobile, verizon, video chatting. Bookmark the permalink. Leave a comment.